WHAT’S IN THE NAME?

Our story begins far away in the Caucasus Mountains; perceived as the dividing line between Asia and Europe.  As one of the most linguistically and culturally diverse regions on Earth, this land is deemed by ethnographers (the branch of anthropology that deals with the scientific description of specific human cultures) to be in both continents... serving as proof that it is possible to have the best of all worlds.

The conjunction of many ethic groups and countries such as Turkey, Iran, Armenia, Georgia, Azerbaijan, Russia and Ukraine; this land is a home to ancient Mount Urartu (now Ararat) where according to the book of Genesis, Noah's Ark came to rest over 4,300 years ago...

There, overlooking ancient Urartu between two rivers, lays the village of Hadrout in the republic of Artzakh, country of Armenia.  It is a symbol of the unity of cultures, diversity and the wisdom of generations.

We borrowed this name, Hadrout, because of our strong love for this place and because we felt it was an obligation to shine a light on its tragedy.  Though excavations show that humans have inhabited this area for tens of thousands of years and the region has a rich history, Hadrout is suffering today.  As if the Armenian Genocide of 1915, the first genocide of the 20th Century (which took lives of over one million Armenians), had not been enough torment on this land; Hadrout again became unsettled from 1988 to 1994, torn by the Artsakh war.

More than 340 people of the total population of 2,770, lost their lives during this conflict.  Nearly 30% of this area has been destroyed and burned down several times. Today, tired but hopeful, Hadrout is trying to rebuild itself.  There are major ecological and infrastructural obstacles, including a lack of drinking and irrigation water, along with poor internal communications and roads.  Some villages in the area are lacking telephone and TV networks. However, despite asperity and sorrow, somewhere far away in the Caucasus Mountains, Hadrout quietly stands still as a monument to human strength and perseverance, preserving its magnificent history, hopeful of a better future.

Though the future is unpredictable, history proves some things are certain... Hadrout will always stay a symbol of integrity, bravery and wisdom.  And we are more than proud to be called just that.